Case Study
Transforming a Manual Cell Therapy Workflow Into an Embedded Automated System (0→1)
Thank you for your interest in my experience as UX lead for the DynaCellect Magnetic Separation System.
DynaMag manual predecessor
DynaCellect automated system
Scientific Context
DynaMag and DynaCellect are magnetic separation instruments used to isolate, wash, and concentrate T‑cells during cell therapy manufacturing. They are part of a multi-instrument workflow.
DynaCellect automates the bolded steps below:
Magnetized Dynabeads attach to T‑cells, enabling magnetic isolation
A magnet attracts the T‑cells attached to the beads, separating them from other cells
The isolated T‑cells are expanded, during expansion these beads naturally release
A second magnetic separation collects the released beads, leaving purified T‑cells in suspension
Purified T‑cells are washed and concentrated
Expanded, purified T‑cells are tested and frozen for return to the patient
How I Contributed
My role was to translate a manual cell therapy workflow for T‑cell isolation into an intuitive and auditable digital experience flexible enough to support both process development and clinical manufacturing.
This work took place across a highly distributed global team spanning Singapore, Norway, India, and the East and West coasts of the United States, beginning before and continuing through the global pandemic.
Where do you even begin with a program like this? Learning and connecting, two of my favorite things!
Built strong, respectful relationships, and kept everyone connected
Relationships are important to me! With a globally distributed, multi‑disciplinary team, making sure everyone felt seen, heard, and respected was a top priority. That foundation of trust made it possible for us to communicate openly, align quickly, and solve problems together across our respective locations. When the pandemic began, proactive communication became even more essential for maintaining momentum and supporting one another through uncertainty.
There were challenging moments, as there always are, but thoughtful communication and respectful conversation helped us move through them with clarity.
Immersed myself in the science and workflows
With curiosity and genuine interest, I immersed myself in the science, the upstream and downstream processes, and the constraints until I could design with accuracy, empathy, and scientific literacy. I spent time in the lab watching scientists run the manual instrument, asked endless questions, facilitated group working sessions, and contributed to research activities.
There were definitely moments when my brain felt very full and the concepts felt like learning a new language, but care and persistence kept reading, observing, and asking thoughtful questions until it became clear!
This is a document I created and referred to as an activity matrix. I needed a way to capture and walk through every aspect, physical and digital, for every step in the workflow, including up and downstream processes. I used this as an early guide as I facilitated knowledge transfer from our scientists.
These are the 2 primary workflows and the admin flow in their simplest forms.
Interpreted the manual workflow into a guided digital experience
Every scientific variable, user need, instrument state, and consumable interaction was considered to define the digital approach, workflow stages, content, and steps.
Because this was an embedded UI, the design needed to stay aligned with what the instrument and consumables were doing at each step, support gloved hands, and guide actions that needed careful attention. Near launch, I also consulted on the desktop protocol builder to ensure continuity with the embedded UI.
For this program I owned the UX, writing, and portions of the visual design, partnering closely with a visual designer who was implementing this new brand language for the first time.*
Above: A snippet of our working sessions in Miro
Below: Illustrates an early wireframe idea for how to make the primary interaction screen comprehensive enough to support all the steps a user could possibly add to a protocol.
This is the primary interaction screen for the entire workflow. The illustration at right mirrors the fluidics path on the front of the instrument. The user taps the input location and all possible output points remain active. They may then influence many other aspects of this step including a prompt for the user who will run the protocol.
Designed for a regulated manufacturing environment
To support use in a regulated manufacturing environment, I partnered closely with engineering and regulatory teams to enable OPC UA communication and ensure the system could support 21 CFR Part 11 compliance requirements.
Facilitated cross‑disciplinary planning
The pandemic appeared about a third of the way into this program! Just about the time our global planning intensive was supposed to take place in Singapore. I had recently begun using Miro and realized I could create a virtual space that simulated the usual activities we do in person. I transformed traditional on‑site planning into a shared Miro environment where teams could map tasks, dependencies, and timing together and trained product managers and team members how to use it effectively.
Intensive planning boards for each team showing tasks, timing, owners, inputs, outputs, dependencies etc.
All of this work led to meaningful improvements for both the people running the workflows and the patients receiving the therapies
How this helped scientists and operators
•More consistent execution through standardized, guided workflows
•Lower cognitive load with system‑driven timing, sequencing, and checks
•Faster onboarding with a guided UI that shortened training from weeks to days
•Stronger auditability through automated data capture and exportable logs
•Greater scalability across roles and sites, supported by a companion desktop app
•Broader role flexibility by empowering less‑experienced operators to run protocols that previously required experienced scientists
What this means for patients
•More reliable therapies through reduced variability
•Faster access to treatment because of fewer failed batches and higher throughput
•Better therapeutic performance supported by consistent processing
•Safer, more effective therapies enabled by higher (95%) cell purity
•Expanded access to care with reduced training time and lower skill barriers
Industry Recognition and Patent
While the real focus is on scientist/operator ease of use and patient outcomes, the instrument’s significance was recognized across the industry.
In 2023, DynaCellect received:
•R&D 100 Award (Analytical/Test)
•Pharma Innovation Award (Cell & Gene Therapy)
•BioTech Breakthrough Award
•Clinical Immunology Solution of the Year
Our work also contributed to a patent for the DynaCellect system, recognizing the novel workflows and instrument innovations we helped bring to life.
Reflection
Driven by connection, communication, purpose, and opportunities to learn, mentor, and contribute in ways that matter, this was one of the most fulfilling programs I've ever been part of. It allowed me to use the full breadth of my capabilities, not only as a designer, but as a connector, facilitator, translator, and trusted partner in deeply meaningful work. I made people feel seen and heard, created space for trust, built alignment across disciplines, and enabled impactful work.
This program required scientific fluency, constant collaboration, and the ability to bring clarity to complex workflows. Every decision was an important one as each one would impact patient outcomes.
Designing the first digital workflow for a previously manual process reinforced how much I thrive where empathy, complexity, systems thinking, and teamwork come together. Even through some misaligned expectations and a global pandemic, we found creative ways to stay connected, kind and respectful, and make positive progress towards a successful launch!
*This is a case study for one of the dozens of biotech UX programs I have led. For most of these programs I was responsible for leading and facilitating the program’s UX, writing, and visual design.
Thank you again for your interest! I look forward to learning more about the purposeful work you are doing and how I may bring value!